by ticketprinting on February 28, 2011
It may seem like a distant dream on a dreary day, but spring shall soon arrive, and with it, sunshine, flowers, and a mass migration to the out-of-doors. Your supporters have been holed up all winter. Why not provide them with a little taste of fresh greenery?
Printing colorful, vernal Raffle Tickets for your next fundraiser is the perfect way to welcome Persephone back from the Underworld while increasing your funds! Spread the joy of spring with the lush images of new life. Pictured above, one of UK Ticket Printing’s Nature Series, the Green Leaves Raffle Ticket, along with one of two Spring Fling designs. Both work wonders in providing some much-needed light after a gloomy season.
Consider giving your prize draw a festive name that summons the idea of new life and new possibility. Ensure your sales team maintains a sunny outlook as they go about selling tickets. Be sure to remind potential supporters that the weather is about to turn, the season will change, and that now is the time to support new ventures and nurture fresh shoots.
Your spring renewal starts with luscious, green Raffle Ticket designs, a splendid way to capitalize on the human heart’s hope for the new dawn of a new day.
by ticketprinting on January 28, 2011
How does a savvy raffle organiser make the most of her supporters’ interests? By asking about her supporters’ interests before she prints her Raffle Tickets!
Today’s tip? Send out a survey!
If you have the money and a base that does not spend much time online, you can do this with a paper survey mailed with a stamped envelope. Otherwise, save time and money by using one of myriad online quiz-making applications. Then ask exactly what you need to know:
- Most coveted prizes
- General interests (this helps determine smaller prizes)
- Number of tickets supporter might want
- Prize range they consider reasonable
- Most convenient time of year for a prize draw
- Appropriate number of prize draws a year
Most people enjoy filling out quizzes and surveys on the Internet. It provides a stronger link to your organisation, demonstrating that you see your donors as individuals, not just financial amounts, and that you are interested in their opinions and feedback.
Of course, your prize draw will be far more successful if you are selling Raffle Tickets for items people wish to win, at prices they can afford, at times and in places convenient to them for purchasing Raffle Tickets!
Want to improve your next fundraising prize draw? Don’t ask my opinion! Ask the opinions of those to whom you hope to sell Raffle Tickets! Seek our your supporters, determine what they want, and enjoy more success by giving it to them.
by ticketprinting on January 8, 2011
Time is of the essence.
Your fundraising needs may be extensive, and your schedule is important, but you must keep in mind the needs of your donors as well. If you intend to sell Raffle Tickets for multiple prize draws in 2011, it is in your best interest to stagger them out.
Our experienced correspondents note that constant requests for money, particularly in a sluggish economy, can be irksome for your supporters. You may need it quiet badly, but remember that your fans are also experiencing the economic downturn. If they are good enough to give money a few times a year, the last thing you want to do is alienate them with repeated solicitations that seem endless.
Instead, schedule your prize draws so that you are selling Raffle Tickets at particular times when you are most likely to have success. A big raffle at the end of the year is a good idea, as is one that corresponds with a large event you hold annually. If you hold too many raffle, however, you may trigger a compassionate burnout, where followers begin to resent your request. Rather than continual, small draws, combine your funds or your prizes to hold a few larger draws at fortuitous times throughout the year.
by ticketprinting on December 6, 2010
Item 3 in our countdown to Christmas tips and hints for prize draw sales success is a combination of factors that can work on their own, or, when joined together, become a dynamic powerhouse for selling event tickets.
First, consider a large shop or department store where you know there will be increased foot traffic this month. If you represent a charitable organisation, or one that works for children, perhaps the owner will allow you to set up a table outside. This lets you bring your Raffle Tickets to your supporters, rather than forcing them to find you.
Second, man the booth carefully. If possible, have children or teenagers at the table, selling the tickets for you. Their pathos will improve sales. If your group represents a sport team, a band, a scouting group, or any club in which members can be identified by uniforms, make sure everyone wears their uniform!
Finally, if you can manage it, bring the prizes to the table. Set them up in an appealing arrangement. This raises interest levels in your prize draw and encourages people to purchase Raffle Tickets upon falling in love with your prizes!
by ticketprinting on November 27, 2010
As the Christmas fundraising season hastens, we continue to advise you regarding the best ways to maximize your earning power and raise more money for charity than you’ve ever raised in the past. Foremost amongst the top tips for Raffle Ticket sales suggested by our professional correspondents is to have ones tickets stapled into booklets of 5 tickets each. If you print your own Raffle Tickets online, this should be a standard option, and adds very little to the cost of your order.
To what advantage? Stapled ticket booklets help make your prize draw a financial success by encouraging donors to purchase multiple tickets, rather than a single Raffle Ticket: one step toward multiplying your profits by 5! It’s simply a matter of convenience for you and for your supporters. Stapled booklets are simple to sell. You can encourage multiple sales by pricing tickets appropriately, and ensuring that the price of 5 tickets is an even number. Sell 1 ticket for 2 pounds and 5 for 10 and watch your profits soar!
Keep checking this blog as the winter progresses for more expert advice from fundraisers who have traveled this road before and know the best route to take.
by ticketprinting on November 22, 2010
Has your organization begun planning your big Christmas prize draw? We’ve asked the experts for their top tips in aid of selling more Raffle Tickets this year, and might find yourself surprised to hear some of the best fundraising advice the Internet has to offer.
For instance, do you depend on a paid sales crew, or a group of dedicated volunteers? Have you not considered asking others to help? According to our most successful contacts, you’ll sell far more Raffle Tickets if you send stapled booklets to all members of your organisation. Consider the size of your mailing list. If each member receives 5 tickets to sell, how many additional sales would that create?
Include a letter asking each member to purchase the tickets themselves, or to sell those 5 tickets to friends, family, neighbors, or colleagues. It’s a small number, but it will truly add up. Just be sure that you provide a method for the home office to track these sales, so you can be assured that tickets entered in the prize draw have been bought.
by ticketprinting on September 21, 2010
Back in March, I reported on the human egg raffle, wherein one lucky UK couple won a human egg, along with IVF services, to be provided in the US (as UK law prohibited such a prize draw). Controversial or not, apparently, the Bridge Center were not the only organisation to realize how profitable such a raffle might be.
From the States, a similar circumstance, without the donated human genetic material. Dr. Mark Trolice, an infertility specialist, started the charity Fertile Dreams to help those who, like his own wife, have difficulty conceiving. Every year, they sell raffle tickets to raise funds for the organisation, with the grand prize being a full round of in vitro fertilization treatment. The group also encourages infertile couples to consider adoption, as Dr. Trolice and his wife have, completing their family with 5 children!
Last year’s raffle winners, Niki and Fred Trusty, won big. They had already decided, after many years of failing to conceive, to give IVF a try, and attended Fertile Dreams’ annual conference, Paths to Parenthood. Hearing of the prize draw, Fred calculated the odds and the couple decided to take a chance—20 chances, actually. The purchased 20 Raffle Tickets, spending $500 (about £320) and won the treatment. Doctors harvested 18 of Niki’s eggs, one of which eventually became her son, Harrison, now 6 months old. She calls him her miracle baby.
Planning your own prize draw? No, you can’t raffle off your own children, but you can think about what your group has to offer, and what your supporters likely desire. Like the Trusty’s investment, the price of your Raffle Ticket may seem small compared to the value of winning that top prize!
by ticketprinting on August 23, 2010
Here’s a novel suggestion for leveraging the power of Gift Certificate, Raffle Tickets, and charity events, which benefits both the not-for-profit charity and the for-profit sponsor! It’s a variation on the scaled prize draw, which I had discussed at length in the past.
This version can truly benefit both organisations:
- Increases brand awareness for both groups
- Garners good will for both groups
- Provides attendees with a value-added bonus
- Boosts traffic at the sponsor’s shop
It works best at a charity event sponsored by a brick-and-mortar shop. Here’s how you do it.
Inside the venue, set up a small display of prizes: merchandise from the sponsor’s shop. A volunteer should monitor these prizes and sell Raffle Tickets, perhaps for a pound each. Other volunteers can certainly move about the venue selling more Raffle Tickets, if you wish to push sales.
At the gate, all entrant receive a Gift Certificate, good for a free Raffle Ticket for, say £50 of merchandise at the sponsor’s shop. Here’s the key: the Gift Certificate can only be redeemed for a Raffle Ticket at the sponsor’s shop. Donors who attend the event must stop by the shop to benefit from the prize draw. If the display inside the venue is done properly, customers will be eager to visit the brick-and-mortar location to see more goods.
In the meantime, the first prize draw adds an extra element of festivities to the evening. Guests can examine the merchandise, purchase tickets, and await the draw. You can increase excitement by awarding prizes throughout the evening, continually reminding people that there is still time to buy more Raffle Tickets (save the most valuable prizes for last) and that they can visit the sponsor’s shop after the event to arrange for another Raffle Ticket!
by ticketprinting on August 6, 2010
Did you ever stop to consider the people who purchase your Raffle Tickets, enter your prize draw, and support your organisation? I’ve identified eight types of customers:
Diehard fans support your organisation, no matter what. They’re always willing to help, and, provided you haven’t hit them up too many times in the last few months, they’ll buy some Raffle Tickets, just to help your cause.
Sometimes fans support your organisation in theory, and they’ll support you financially, if they like your prizes, and if your tickets don’t cost too much, and if they haven’t just bought a 3-D TV they need to pay off.
Obligated buyers may not care about your mission or your prizes. They’re buying Raffle Tickets because they know your sales team personally. The bigger and more gregarious your sales team, the more of these supporters you’ll have.
Gamblers like to take a chance. They’re not interested in the prize or even the odds so much as they care about taking a chance. They love possibilities, so remind them about the thrill of winning.
Prize lovers don’t want to hear about your goals. They just want to know whether you’re offering the gadget they desire (but can’t afford). They love MP3 players, new phones, and trucks. They’ll pay a little extra for a Raffle Ticket as long as you offer a great prize.
New supporters are future diehard fans. They love your charity; they’ve just never heard of it. Your sales team can bring them into the fold, turning them into loyal supporters, as they sell them Raffle Tickets.
Big spenders love buying things while others are watching. Catch a guy with a fat wallet and a pretty date and he’ll buy some Raffle Tickets just to prove that he can.
Miscellaneous buyers are those occasional, extra sales. They didn’t plan to buy a ticket, they didn’t really need a prize. You just caught them at the right time, in the right mood. They took a chance. And that’s why you sales team need to take more chances, too. The more people you approach, the more tickets you’ll sell.
by ticketprinting on July 30, 2010
How will you help your supporters get away while you sell more Raffle Tickets??
The most popular types of prize draws are those awarding holidays and vehicles. Are you ready to capitalise on this information? Indeed, these are big-ticket items, but with proper preparation, you can organise and manage a big-ticket prize draw. It takes only some advance planning, some networking, and some hard work and you’ll be well on your way to selling more Raffle Tickets.
Some organisations have the funds or the connections to pull this sort of promotion together effortlessly, but most of us will need to think about it. Who do we know in a position to donate our large prizes? Travel agents? Collectors? Do you know the owners of a car dealership, a bed and breakfast, or a company that offers day trip adventures? Begin by making up lists. Don’t think merely of the people you know. Consider their friends as well. If someone in your organisation has a rich, philanthropist uncle or an old university chum who collects antique vehicles, put them on your list, too.
Now, create your pitch. In many cases, it’s helpful to write your script down first. Remember to include:
- You name
- The name of your organisation
- Your group’s mission statement
- The specific intention for the fund you will raise
- A specific donation request
Do your research. Find phone numbers and contact information for everyone you wish to reach. When you do reach them, speak politely but confidently. Don’t feel any shame in asking for a donation: you are working for a really worthy cause, and people will be happy to help you out! Consider how happy you’ll be when you’ve secured your large donations and can get down to the happy business of printing your own Raffle Tickets online. It will be easy to choose a design that reflects the nature of the prizes you offer, and those prizes will be spectacular.
