Yes, you, ardent performers who put your hearts and souls in your craft. Are you prepared to harness the awesome power of your art for the sake of greater publicity and an increased fan base?

I thought perhaps you might be.

Why not couple your performance with the remarkable reach of a prize draw? Consider this: as entertainers, you need not even search for prize donations. You have everything your fans want, and it will cost you little to nothing to offer proper prizes.

• Tickets to concerts or shows
• Passes to restricted rehearsals
• Live or studio CDs or DVDs
• Lunch with the band or actors

Once you’ve chosen the items or experiences best suited to your budget and audience, you can select the design best suited to your image, print your own Raffle Tickets, and begin to sell them. Where?

• At live performances
• On your web site
• On your social networking sites
• In print newsletters
• To your mailing list
• At festivals and public venues

Now, how does this benefit you? You are growing your fan base! Word of mouth advertising will generate a buzz around your raffle as well as around your group. Without additional effort, hits on your website will increase, and so will your downloads and ticket sales. Your name will be on more peoples’ lips. You will draw a crowd when you draw the winner, and those who came simply for the possibility of winning will potentially becomes your new fans.

So consider your options. You could stick with business as usual, or you could make a small investment in money and time, and translate that into a huge return in money and popularity!

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1. Let me hear you!