The best intentioned fundraisers may court disaster if they are unprepared for the human element. You may succeed at bookkeeping, organising, and research, but if you can’t speak to your donors, you will find yourself disappointed again and again.
When you are selling Raffle Tickets, it’s ever so much more important to rehearse a proper pitch to potential customers. While you must of course be able to answer any questions regarding your charity, it’s best to lay all your cards out on the table straightaway.
For instance, rather than approaching strangers and asking, “Would you care to purchase a Raffle Ticket,” it makes more sense to provide the information that will persuade them to trust you and want to help out. Create your own introductory script, such as this one:
“Hi, my name is Ticket Girl and my organisation, Reading Seed, has been working to promote youth literacy since 1999. We send scores of volunteers to work with underprivileged children to ensure that every child in our city can read to standards by grade three! We’re selling Raffle Tickets, with all the proceeds earmarked to purchase supplies, including books for children who have none, small prizes to encourage young readers, and to cover the cost of training new volunteers.”
Speak with cheer and authority, with appropriate friendliness, and remember to smile!
Related posts:
{ 0 comments… add one now }